Sport e Salute and ANSA, Italy's premier news agency, have announced a formal partnership to promote and communicate the America's Cup 2027—positioning the historic sailing competition as a significant opportunity for Italy's coastal regions.
The Partnership Announcement
The collaboration was unveiled during an ANSA Forum dedicated to the America's Cup, moderated by director Luigi Contu. Diego Nepi Molineris, CEO of Sport e Salute, emphasized the strategic importance of hosting such a prestigious international event.
"This event brings enormous pride and enormous responsibility," Nepi Molineris said. "We're tasked with showcasing Italy from the mountains to the sea—the full spectrum of what this country offers."
The announcement comes on the heels of Italy's successful hosting of the 2024 Paris Olympics and the Rome Masters tennis tournament (Internazionali d'Italia), reinforcing the country's reputation as a capable host for major international competitions.
Political Support and National Pride
Andrea Abodi, Italy's Minister for Sport and Youth, underscored the historic significance of hosting the America's Cup for the first time on the Mediterranean. "We will pair a competition that has survived centuries with the beauty of Italy, from Campania to Cagliari," Abodi said. "We cheer for the America's Cup, but our hearts beat for Luna Rossa"—Italy's challenger team.
The minister's reference to Luna Rossa reflects national enthusiasm for the Italian syndicate, which represents the Circolo del Remo e della Vela Italia of Napoli and embodies Italian maritime ambition.
What's Next
The partnership between Sport e Salute and ANSA is designed to maximize domestic and international media coverage of the event, ensuring Italy's hosting role reaches a global audience. The 38th edition of the America's Cup will be held in 2027, with preliminary events and races scheduled across Italian coastal cities, particularly in Napoli and Cagliari.
The event represents an opportunity to promote Italy's maritime heritage and coastal regions on the world stage, while supporting the competitive aspirations of Luna Rossa as it prepares its challenge.
